Yes, dear reader, you read the title correctly, and I did not make a mistake in writing it, and you did not make a mistake in reading it. Google sends a zombie to your site. Perhaps you are wondering or are curious about this zombie, and perhaps some of the readers of SEO in Arabic do not know zombies with us. Continue reading today’s article with me to learn about this zombie that Google sends to your site. First, let me introduce you to the brother called “Zombie.” For those who do not know what a zombie is, have you ever seen a horror movie that shows this type of creature that takes the form of the dead and moves slowly? Perhaps you are a follower of foreign series, the most famous of which is currently The Walking Dead, which is a series based on zombies and revolves around them. Enough cinematic talk and let us move to the heart of the matter. What is the relationship between zombies and Google, and what does Google actually send to our sites?
In fact, what is meant by zombie is Zombie Traffic, which is a term given by a group of webmasters to a specific type of traffic that they noticed appearing on their sites, most of it from Google. The reason for this name is that the visitors coming, firstly, are large in size like zombies in movies. Secondly, they do not buy from the site, meaning the conversion rate will be very low, and therefore they are visitors, but they are dead like zombies. Thirdly, these visitors browse the site slowly and move between its pages slowly, just like a zombie that walks slowly. He is dragging his feet. These three reasons are what prompted webmasters to give this type of traffic this name. Of course, this name is unofficial, rather it is a name used by webmasters only. Of course, the matter has led to dissatisfaction on the part of website owners and supervisors, whether those who are at the top of the original search results, as they spend long hours working continuously on SEO techniques to top the rankings, or by advertisers on Google, as they pay huge sums of money and expect it to turn into profits, but zombie traffic prevents that. Zombie traffic, if it indicates anything, indicates a decline in the quality of the results and in the quality of targeting on Google. When asked about the issue, John Mueller denied this matter, but at the same time he promised to review the issue to ensure that no defect had occurred. The defect may be in the webmaster’s tools and not in the search algorithm. Therefore, dear reader, if you are one of the website owners and zombies attack you, contact John Mueller, perhaps he will draw his sword and defend you and your site. And remember, if they attack you, to inform the Arabic SEO team so that we can escape. Sorry, I mean until we come and help you fight them.
#GoogleSEOtag #Search Engine Optimization #GoogleSEO #SEO
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